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“Keep
publishing expense down by seeking local, most economical
publishers”
“Don't skimp
on quality or number of books to send for review and awards -
it's relatively inexpensive and very important!”
“Do your
marketing research before you publish”
“It's not how
good your book is, it's how well you can sell it.”
“Carefully
review your work before hitting the publish book. You often
discover misspellings, etc. too late. Have others read it
first.”
“Use the
web.”
“Brag about
your book but always be truthful and the news will spread.”
“Invest in
yourself, promote your self, get other to assist you with
experience. Join social networking teams”
“Follow the
advice of people who are experienced at self publishing.”
“An on-line
presence is also probably a good idea.”
“Start local
and expand from there; don't invest 40,000 as I did and have yet
to recoup very little”
“Have a
marketing plan, have some savings to handle expenses”
“Contact
someone who has self published for guidance”
“Be prepared
to spend a lot of time and footwork in selling your book.
Evaluate carefully how many books to originally publish.”
“Go for it.
Start small. Gain confidence as you go.”
“Don't print
too many and don't expect to make money”
“Get a good,
reliable and reasonable printer.”
“Don't give
up!”
“Keep going
no matter what happens!!!”
“Build links;
scout market and target it; use internet; plan events for media
attention; plan price with costs in mind. use one book for seed
money for the next”
“Take your
time and enjoy your project!”
“Talk with
someone that has done it recently.”
“Network
before publishing to maximize productivity throughout
publication process”
“Be careful
in selecting the organization that prints your book. They
promise more in terms of sales than they can deliver. Marketing
your book to the general public requires a lot of homework as to
the most cost effective way of succeeding. Beware of the
publisher who wants to aid you in that process because you may
end up buying a lot of advertisements, marketing, etc. that
yield far less for much more costs than what you may be able to
work out on your own.”
“Talk to as
many people about your book before it's published. It's easier
to market your book if you have a good idea of whom to target
and how to go about launching your book. I did mine in bits and
pieces, but wished I had done one massive launch.”
“Understand
what your process is going to be before you start. Hire a
professional editor and a professional designer. Consider hiring
a book marketing specialist who is familiar with the special
capabilities and challenges self-publishing offers. Talk to your
printer about marketing tools they may offer.”
“Work with
good people who come highly recommended and whom you trust.”
“Never give
up. There are resources out there you just have to look. Also be
ready to take matters into your own hands.”
“You must be
committed to your work.”
“Patience and
double check everything especially if you made a change
sometimes it affects the whole book.”
“Example I
changed a couple of words and had to reenter the whole book and
that changed the cover and I never went into that part of the
file”
“Don't not
print a large number of books for the 1st run.”
“Really know
your subject, resources -- and, your audience. Learn how to
enjoy marketing because that becomes your primary job!”
“Create a
marketing plan before you publish.”
“Work with a
proofreader”
“Only print
less than 100 as a personal/vanity project even if the
individual print cost is more.”
“The book
will not move on its own. You have to actively promote it and
be creative in your promoting targets”
“Build a
website. Mark this in and on the back of your book. Make out
business cards and a website and talk it up...your book that
is. No advertising cost is worth it...except you. Speak your
book and your website. This will allow you to continue to
communicate with your customers...past present and future.
Develop a data base, comments, sell another book, information
about the author, and speaking events, etc.”
“Don’t quit
your day job.”
“Get a good
proof reader and printer”
“Love the
work you are publishing, that’s what makes it worthwhile”
“Marketing is
key. It takes a lot of time and ingenuity.”
“Research,
research and research - be proactive.”
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